SAMPLE PLAN · illustrative
Your plan, built around you — not the average

Maria — Energy First.
Then the weight follows.

A Hashimoto- & PCOS-aware plan for a busy working mom. Gentle on your thyroid, realistic for your week, updated around you every 2 weeks.

37 · 165 cm · 74 kg → 62 kg goal 🦋 Hashimoto's · Euthyrox 75 mcg PCOS / insulin resistance Lactose-sensitive 2 kids · full-time · ≤35-min workouts No HIIT · no crash diet
⚕️ Medical note: This plan is built around your specific conditions (Hashimoto's on levothyroxine, PCOS/insulin resistance, lactose sensitivity) to work alongside your endocrinologist and gynaecologist — never to replace them. Confirm supplement additions and any change near your medication with your prescribing doctor before starting. I am a specialist in fitness and nutrition planning, not a physician.
What Your Plan Includes

Every plan is built from scratch for one person — your conditions, your schedule, your budget. Here’s what comes with it:

  • 🥗 Personalised nutrition plan — thyroid-safe, PCOS-aware, lactose-free. Real food, not diet products.
  • 💪 Training programme — home-based Phase 0 to gym-ready Phase 1 progression, no gym required to start.
  • 🍽️ Plate Protocol & eating education — how to build every meal to manage blood sugar, improve satiety, and stop the craving loop.
  • 📊 Weekly check-in & progress tracking — simple log built into the plan itself, no app required.
  • 📡 Live coach monitoring via private dashboard — your data visible to your coach in real time; adjustments happen proactively, not only when you reach out.
This is a personalised sample plan based on the Maria persona — a Hashimoto + PCOS client on levothyroxine, lactose-sensitive, 37 years old. If your profile is similar, your plan will be very close to this. If you have different conditions or goals, the structure stays — the content is rebuilt around you.
🔥 Caloric & Macro Targets — Gentle on Purpose
1,600
Daily kcal (gentle deficit)
130 g
Protein (~2 g/kg goal weight)
150 g
Carbs (low-GI, T3-protecting)
50 g
Fat (olive oil, fish, seeds)

Why these numbers — the math, shown

StepValueWhy
BMR (Mifflin-St Jeor)~1,425 kcal37 F · 165 cm · 74 kg
Activity factor×1.43 strength sessions/wk + daily walking + chasing two kids — real life, not "very active"
Estimated TDEE~1,995 kcal/dayWhat you burn on a normal day
Gentle deficit−~400 kcal/dayThe maximum safe deficit for Hashimoto + PCOS. A bigger cut suppresses T3, deepens fatigue, stalls the scale, and can trigger a flare. Slower is literally faster here.
Daily target1,600 kcalExpected loss ~0.3–0.5 kg/week → ~12 kg over ~6 months, without wrecking your hormones
Diet breakMaintenance (~2,000)1 week at maintenance every ~6–8 weeks keeps thyroid output up and makes the deficit sustainable
The one rule I won't bend: we do not chase faster loss by eating less. With Hashimoto's, under-eating is how the scale gets stuck. Carbs stay adequate (150 g) specifically to keep your T3 — the active thyroid hormone — from dropping.
🍽️ How to Build Your Plate — 4 Principles

Same food, different order — significantly different outcome for blood sugar and appetite. These 4 principles apply to every meal in this plan.

  1. Vegetables first. Eat most of your veg before anything else. Fibre creates a gut barrier that slows glucose into the bloodstream — reduces post-meal spikes by up to 30%. Directly therapeutic for PCOS insulin resistance (IR).
  2. Protein next. Eating protein before carbs triggers GLP-1 and GIP hormones — these blunt glucose further and send fullness signals 15–20 minutes earlier than if you ate carbs first.
  3. Carbohydrates last. By the time carbs arrive, your gut is primed. This also protects energy levels: slower absorption = longer, steadier fuel instead of a spike-then-crash cycle.
  4. Eat slowly, stop at 80%. Satiety signals lag 15–20 minutes behind your stomach. Pausing and chewing properly gives the signal time to arrive before you overshoot fullness. Don't eat at a desk or phone — cortisol from distracted eating raises blood sugar independently of what you eat.
🌿 Your full personalised plan includes a complete Plate Protocol section with condition-specific guidance for Hashimoto's, PCOS, and levothyroxine timing around meals.
💊 Euthyrox 75 mcg — The Non-Negotiable Daily Rules
⚠️ This is the single most important habit in your whole plan. If absorption is off, everything downstream — energy, mood, fat loss — suffers, no matter how perfect the food is.

Take on a completely empty stomach, the moment you wake

  • Wait 30–60 minutes before eating anything or drinking coffee
  • No calcium-rich foods or calcium supplements within 4 hours
  • No iron supplements within 4 hours
  • No soy products within 4 hours (they block absorption)
  • Coffee is fine — just after the 30-minute window, never with the pill
The mom-proof sequence: Wake → Euthyrox + glass of water on the nightstand → start the kids' morning → 30–40 min later, coffee + breakfast. Putting the pill by your bed (not in the kitchen) is the difference between "every day" and "most days."
Tell me on your check-in if your dose changes — a new TSH result often means I need to adjust your energy targets and training load with it.
📋 How Your Conditions Shaped This Plan

🦋 Hashimoto's

  • Strength before cardio
  • No HIIT — spikes cortisol, feeds the autoimmune fire
  • Anti-inflammatory foods throughout
  • Selenium (thyroid-enzyme cofactor)
  • Enough protein to protect muscle

PCOS / insulin resistance

  • Low-GI carbs only
  • Moderate deficit — aggressive cuts worsen PCOS
  • Zone 2 cardio for insulin sensitivity
  • Myo-inositol + D-chiro protocol
  • Magnesium for cortisol + insulin

Desk posture + busy mom

  • Rows + face pulls for a tired upper back
  • Daily 5-min posture reset
  • Workouts capped at 35 min, doable at home
  • Joint-friendly, low-impact — no jumping
  • Steps count: chasing kids is training
🥦 Food Guide — Thyroid & Insulin Friendly

✅ Prioritise

Protein
  • Chicken, turkey, lean beef
  • Eggs, fatty fish (salmon, mackerel, sardines)
  • Lentils, chickpeas, beans
  • Lactose-free Greek yogurt, hard cheeses (low lactose)
Low-GI carbs
  • Oats, quinoa, buckwheat, brown rice
  • Sweet potato, lentils, beans
  • Berries, apple, pear, kiwi
Veg & fats
  • Leafy greens, cruciferous (cooked), peppers, zucchini
  • Olive oil, avocado, nuts, seeds, tahini
  • Garlic, ginger, turmeric — anti-inflammatory

❌ Avoid / Limit

Blood-sugar spikers (PCOS)
  • Refined sugar, sweets, pastries, white bread
  • Sugary drinks, fruit juice, most cereals
  • White potato in large amounts
Inflammatory / lactose
  • Ultra-processed foods, deep-fried
  • Regular milk, cream, soft cheeses (lactose)
  • Excess alcohol
Around your pill
  • Soy & calcium-rich foods within 4 h of Euthyrox
  • Coffee within 30 min of Euthyrox
Lactose guide: You don't have to go fully dairy-free. Hard, aged cheeses (parmesan, mature cheddar, pecorino) and lactose-free yogurt/milk are usually fine — the lactose is largely gone. It's fresh milk, cream and soft cheese that cause trouble. Test small amounts and tell me what your gut says.
Cruciferous note: broccoli, cauliflower, cabbage and kale are great for you — just eat them cooked rather than raw in large daily amounts, since cooking deactivates the goitrogens that can mildly interfere with the thyroid.
🍽️ Meals — The Simple Plate, Built for 20 Minutes

No weighing every gram. Build each plate to this shape and you land near 1,600 kcal / 130 P naturally:

Half the plateA quarterA quarterPlus
Non-starchy veg (leafy + colourful)Protein (palm-sized+)Low-GI carb (cupped hand)1 thumb of healthy fat
Eating window: Breakfast after your Euthyrox gap (≈8:30) · Lunch (biggest, 13:00) · Snack (16:30) · Dinner (19:00). Protein at every meal blunts PCOS cravings.

4 fast recipes (≤20 min, kid-kitchen-proof)

🍳 Savoury protein oats Breakfast · 7 min
½ cup oats cooked in water, stir in 1 scoop lactose-free/plant protein + cinnamon, top with berries + 1 tbsp pumpkin seeds. ~410 kcal · 32 P. Low-GI, keeps you full through the morning meetings.
🥗 Sheet-pan chicken + veg Lunch/dinner · 20 min
Chicken thigh + broccoli, peppers, red onion on one tray, olive oil + paprika + garlic, 200°C for 18 min. Serve over ⅓ cup cooked quinoa. ~520 kcal · 45 P. Double it — tomorrow's lunch is done.
🐟 15-minute salmon bowl Dinner · 15 min
Pan salmon fillet 4 min/side, serve on shredded cabbage + cucumber + ½ avocado + lactose-free yogurt-tahini drizzle. ~540 kcal · 38 P. Omega-3 + anti-inflammatory.
🥣 Lentil + egg power plate No-cook-ish · 8 min
Tinned lentils (rinsed) + 2 boiled eggs + spinach (wilted) + cherry tomatoes + olive oil + lemon-free herb dressing. ~430 kcal · 28 P. Cheap, fast, fibre for PCOS.
🏋️ Training — 3 Days, 35 Minutes, Joint-Friendly

Strength is the priority — it builds insulin sensitivity and protects your metabolism while you lose fat. No HIIT, no jumping, nothing that needs a free hour you don't have. Tap a day below in My Log & Stats to log it.

Day A · Full Body35 min
Goblet squat to box3 × 10
DB Romanian deadlift3 × 10
Incline DB press3 × 10
Seated cable row3 × 12
Pallof press2 × 10/s
Day B · Lower + Glutes35 min
Hip thrust3 × 12
Step-up (knee-safe)3 × 10/l
Seated leg curl3 × 12
Glute bridge march2 × 12
Calf raise2 × 15
Day C · Upper + Posture35 min
Lat pulldown3 × 12
Chest-supported row3 × 12
DB shoulder press (light)3 × 10
Face pull3 × 15
Side plank2 × 30s
Cardio for Hashimoto + PCOS: Zone 2 only — a brisk walk or easy cycle where you can still hold a conversation. Aim 7–8k steps daily + one 25-min cycle. This improves insulin sensitivity without the cortisol spike that HIIT causes. Your daily life with the kids already does a lot of this.
🧴 Supplement Protocol — Thyroid-Aware
SupplementDoseTimingWhy
Selenium100–200 mcgWith breakfastCofactor for thyroid enzymes; may lower anti-TPO antibodies. Don't exceed 200 mcg.
Myo-inositol + D-chiro2 g + 50 mg (40:1)Morning + eveningStrong PCOS evidence for insulin sensitivity & cycle regularity — discuss with your gynaecologist.
Vitamin D3 + K22,000–4,000 IUWith a fat-containing mealHashimoto patients are very often deficient; supports immune regulation.
Magnesium glycinate300 mg1 h before bedCortisol, insulin, sleep, muscle relaxation.
Omega-3 (EPA/DHA)1–2 gWith dinnerAnti-inflammatory; supports mood and joints.
Iron — only if ferritin lowPer blood test4 h away from EuthyroxFatigue in Hashimoto is often low ferritin, not just thyroid. Test first; don't guess.
Golden timing rule: every mineral here (selenium, magnesium, iron, calcium) goes away from your morning Euthyrox — take them with later meals, never in the first hour. Clear all of these with your doctor before starting; nothing here replaces medical advice.
🧠 Habits — Built for a Real Mom's Week

⏰ Sunday 30-min reset

  • Roast 2 trays of protein + veg
  • Boil 6 eggs, cook a pot of quinoa
  • Portion 3 lunches into boxes
  • That's the week's "I'll just order something" problem solved

🌙 Evening, not willpower

  • Bigger protein dinner = fewer cravings
  • Kitchen closes after dinner
  • Craving? Herbal tea + lactose-free yogurt
  • Don't keep the kids' sweets where you snack

💊 Pill + supps system

  • Euthyrox by the bed, water glass ready
  • Phone alarm 30 min later = breakfast + supps
  • Weekly pill organiser on the counter

🚶 Movement that counts

  • Park further, take stairs, walk on calls
  • 10-min walk after lunch = insulin win
  • Kids to the park = your Zone 2
Hydration & sleep: 2–2.5 L water/day, no caffeine after 14:00. Sleep is a direct fat-loss and thyroid driver — protect a 7–7.5 h window. On the nights the kids let you. We work with real life, not against it.
📊 Check-In & Bloodwork

Every 2 weeks you send me a 2-minute check-in

Weight trend (weekly average, not daily), energy (1–10), sleep, cycle notes, training done, and anything that felt off. I rebuild your plan from it — loads, calories, meals, the lot.

Bloodwork — ask your doctor for these before starting

ThyroidIron / nutrientsMetabolic (PCOS)
TSH
Free T4
Free T3
anti-TPO
Ferritin
Serum iron
Vitamin B12
Vitamin D
Fasting glucose + insulin (HOMA-IR)
HbA1c
Lipid panel
Testosterone
These give us a baseline so we can prove the plan is working on more than the scale — energy, antibodies and insulin tell the real story with Hashimoto + PCOS.
📈 My Log & Stats — Your Living Plan
This is the part an app can't fake. Tap a training day to log your sets — it saves instantly and feeds your trends below. This sample is pre-loaded with 3 weeks of example progress so you can see what your own dashboard becomes. Live demo: everything stays in this browser.

This week — tap a day to log

Snapshot

Body-weight trend (weekly avg)

4-week adherence

Strength trend — pick an exercise

How Working Together Actually Works
1
You tell me everything

A deep intake form — conditions, meds, bloodwork, food likes/dislikes, schedule, equipment.

2
I build your plan

A fully personalised plan like this one, on your own private page, within a few days.

3
You live it & log it

Open it daily for exactly what to eat and lift. Log sessions in seconds.

4
I re-personalise every 2 weeks

From your check-in I adjust loads, calories and meals. The plan grows with you — it never goes stale.

It's a product, not a treadmill of calls. No daily messaging pressure, no 6 AM boot-camp guilt. A living, expert plan that updates around your real life — and you can cancel anytime; your plan stays yours.

Plans

Starter
€49/mo
+ €99 one-timeYour Initial Plan — yours forever
  • Personalised plan
  • Monthly re-personalisation
  • Log & stats dashboard
Standard
€89/mo
+ €99 one-timeYour Initial Plan — yours forever
  • Everything in Starter
  • Bi-weekly re-personalisation
  • Bloodwork-aware adjustments
  • Meal + recipe rotations
Premium
€179/mo
+ €149 one-timeYour Initial Plan — yours forever
  • Everything in Standard
  • Priority weekly re-personalisation
  • Condition-specific deep protocols
  • Direct written Q&A channel
About that one-time fee — it's the part you keep. The setup pays for your fully personalised initial plan, built from scratch around your thyroid, PCOS and real week. It's yours to keep forever. If you ever cancel the monthly, you don't lose the plan — cancelling only stops the every-2-weeks re-personalisation. You walk away owning everything you paid to build.

Founding-member pricing available for the first members. Prices illustrative for this sample.

“For the first time, someone built a plan that actually knew what Hashimoto's does to you. I'm not crashing at 3 PM anymore, my last bloods improved, and I've lost 6 kg without ever feeling starved. He understood why I was tired before I even finished explaining.”
— Ana, 39, Cluj · Hashimoto's + PCOS
Illustrative testimonial for this sample. Real founding-member results and consent-based stories will replace this at launch.
See how it works →